Set of AI-powered tools for major regional retailer
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CHALLENGE One of the biggest retail chains in the region was in the early stages of developing its Big Data expertise and sought partners to assist with demand forecasting.
SOLUTION The team developed a suite of AI-powered solutions to address its demand forecasting and promotional planning challenges:
Advanced Demand Forecasting: Enhanced the accuracy of demand forecasting and significantly streamlined the Sales and Operations Planning (S&OP) process.
AI-Powered Promo Planning & Optimization: Helped predict the impact of promotional campaigns and optimize their execution using machine learning techniques.
Supply Chain Optimization: Streamlined the flow of goods from suppliers to customers, ensuring efficiency throughout the entire process.
RESULT The retailer's adoption of AI-powered solutions resulted in significant improvements across key business metrics:
15% Reduction in Inventory Levels: Optimized inventory management practices minimized the retailer's need to hold excess stock, freeing up capital and reducing storage costs.
10% Reduction in Write-Offs: By accurately forecasting demand and optimizing inventory levels, the retailer experienced a significant decline in product write-offs due to spoilage or obsolescence.
12% Increase in Promo Profitability (ROI): By optimizing promotional spending based on accurate forecasting, the retailer achieved a significant boost in the return on investment (ROI) of its promotional campaigns.
Boost in Average Order Value in Digital Channels: By leveraging customer insights, the retailer tailored its digital marketing strategies to drive higher average order values.